Pinterest Marketing Certification Training:
Key features
Exam & certification
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Course Details
Course description
Digital Evolution Orbit’s course on Pinterest Marketing is a tailored personalized course to enable the professional gain a through perspective and make the best use of this latest marketing strategy. Pinterest Marketing is apt for professionals who are looking to increase their social media marketing and Internet marketing skills.
Pinterest Marketing Course offers the following benefits:
- Develop skills to generate website traffic, help organizations gain visibility and convert viewers to leads or sales.
- Master the art of the latest form of marketing through Pinterest.
- Understand the subtle and intricate details of effective marketing strategy
- Learn how to effectively create marketing campaigns
- Attract a higher audience, communicate with influencers
- Deploy the latest strategies to plan, execute, and assess the advertisement campaign for corporations, government agencies, or non-profit organizations.
- Learn how to market a business through an attractive post, display campaign or video through Pinterest.
Pinterest Marketing Course can be pursued by professionals who want to specialize in Social Media, to draw a higher audience and be effective marketers. This course is best suited for:
- Social Media Marketing Manager
- Social Media Consultant
- Public Relations/ Brand Manager
- Blogger/ Social Media Copywriter
- People that want more traffic to their websites.
- Anyone looking to learn more about social media marketing.
- Professionals who want to add another skill to their marketing mix.
Course Preview
- 1.1 Overview
- 1.2 Introduction
- 1.3 What is Pinterest?
- 1.4 Redefining Bookmarks
- 1.5 Redefining Idea Search
- 1.6 A Gateway Site
- 1.7 Who's On Pinterest?
- 1.8 Men on Pinterest
- 1.9 Great Traffic Potential
- 1.10 E-Commerce Potential
- 1.11 Image Value
- 1.12 Why Jump at Pinterest?
- 1.13 Business Size and Potential
- 1.14 Coming Up Next
- 2.1 Overview
- 2.2 Introduction
- 2.3 Getting Set Up
- 2.4 Business Setup
- 2.5 Finalizing Setup
- 2.6 Types of Boards
- 2.7 Creating a Pinboard
- 2.8 Category Selection
- 2.9 Smart Feed Algorithm
- 2.10 The Smart Feed & You
- 2.11 Pinterest Segmentation
- 2.12 Pinterest & Your Website
- 2.13 Rich Pins
- 2.14 Who Pinned Your Content?
- 2.15 Coming Up Next
- 3.1 Overview
- 3.2 Introduction
- 3.3 Why Use Pinterest?
- 3.4 Driving Traffic
- 3.5 Generating Loyalty
- 3.6 Demonstrating Product Potential
- 3.7 Understanding Consumers on Pinterest
- 3.8 Leveraging Trends and Content
- 3.9 Tell Your Story on Pinterest
- 3.10 Creating and Curating Content
- 3.11 Trendspotting
- 3.12 Repurposing Content
- 3.13 Outreach & Pitch Research
- 3.14 Secret Boards
- 3.15 Coming Up Next
- 4.1 Overview
- 4.2 Introduction
- 4.3 Measuring Activity
- 4.4 Pinterest Profile Data
- 4.5 Top Pin Impressions
- 4.6 Audience Data
- 4.7 Your Audience Interests
- 4.8 Things to Consider
- 4.9 Analytics Reveals Value
- 4.10 Tracking Traffic
- 4.11 Troubleshooting Issues
- 4.12 Pin Alerts
- 5.1 Overview
- 5.2 Introduction
- 5.3 Paying for Pinterest Exposure
- 5.4 Pay for a Partner
- 5.5 Case Study: Target
- 5.6 Promoted Pins
- 5.7 Promoted Pins Data
- 5.8 Promoted Pins Tips